- Created on Wednesday, 30 May 2012 22:16
The shoe giant Reebok may have gone too far recently in catering to men with athletic inclinations and unrestrained appetites.
A series of ads from the company that recently went up in Reebok's partner gyms in Germany have been taken down after it went viral,
causing thousands of angry girlfriends to complain.
My man goes to the gym so when I saw the advertisement “Cheat on your girlfriend, not on your workout”, you know I was thinking
"Really!" Whoever thought this was great advertising is either single or got fired!
Reebok has been quick to apologize.
“We regret that some offensive Reebok materials were recently printed,” spokesman Dan Sarro said on Tuesday. “The signs were removed as soon as we were made aware of them. I can assure you that Reebok does not condone this message or cheating in any way. We apologize for the offensive nature of these materials, and are disappointed that they appeared at all.”[...]
The public image damage couldn’t come at a worse time for the company, which has seen its value plummet on the heels of a $25 million fine handed out for false claims as part of the company’s Easytone campaign.
Going sneaker shopping tomorrow and not sure if I will be getting Reeboks now [They're in timeout until next week!]